News Technology Google may have dramatic impact on US 2016 elections

Google may have dramatic impact on US 2016 elections

Google has an enormous amount of power through its ability to manipulate search rankings, as the company can make or break a brand or website by making minor tweaks to its algorithms, according to Business Insider. 
 
The company's success and its ability to control where people go on the Internet put it into a place where it could impact the next president of the United States. 
 
There's no reason to believe Google intends to rig the coming election, but it has that power according to a Politico essay written by Robert Epstein, senior research psychologist at the American Institute for Behavioral Research and Technology and the former editor-in-chief of Psychology Today.
 
More specifically, Epstein wrote that Google not only has the power to swing the results in the election, but that it can do so in a way only he and "a few other obscure researchers would know."
 
Google can't move every voter, but Epstein explained that you only need to cause a small shift to swing the results. 
 
He pointed put that "in the United States, half of our presidential elections have been won by margins under 7.6%, and the 2012 election was won by a margin of only 3.9% — well within Google's control."
 
Source: Business Insider 
 
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